Wednesday, July 9, 2008

"Total Commitment, No Compromise"

This slogan was adopted by Rocky Mountain Bicycles in 1987. They continue to build bikes with these four words in mind and it is obvious when you get your first feel of one of their hand crafted bicycles. Starting with the development of the first wide tire bike to come to life in Canada in 1982, Rocky Mountain has continued a tradition of producing bikes for people who love to ride.

Not only do they have a rigorous engineering process but they also have a manufacturing process that is ISO certified. That means that you get the same high quality product every time. They also outfit every bike with hand built wheels straight from their factory in Canada. Rocky Mountain has the longest hand wheel building assembly line in the world. Wheels are often the first upgrade on a stock bike but not on a Rocky Mountain. Hand built wheels come standard equipment on all models.

So, it's a great company, what about the ride?

Well, we all know they make some amazing mountain bikes. The ETSX is equipped with adjustable travel and a full suspension design that literally propels you forward when engaged. This is the bicycle that has repeatedly powered the Rocky Mountain team to the win the Trans Rockies Race. And let's not forget about the Rocky Mountain Element which was named Mountain Bike Magazine's "07 Cross Country Bike of the Year". Add to the list the new Flatline downhill rig (which I am sure Jason is soon to tell you all about) and the Slayer and you have a full line up of off-road ready machines for whatever your choice of terrain. But don't forget Rocky Mountain is more than just a mountain bike company, they also make urban assault bicycles and some of the best commuters on the market!

Stop in for a test ride today!

No comments: